We Are The Plan. An independent, creative-driven and strategy-powered agency that evolves brands into their most relevant, disruptive and culturally impactful version through a very simple method: good work, no bullshit.
the work.
We don’t hire just anyone, we hire the best. We don’t belive in politics, we belive in merit. We don’t steal accounts, we win them fairly. We don’t talk about great work, we do great work. We don’t blame the clients, we make them famous. We don’t like awards, we fucking love them. We don’t drop our prices, we know our value. We don’t work from nine to five, we work from undone to done.
the brands.
Some brands hire agencies to stay relevant. Others hire us to become impossible to ignore. From global leaders to category disruptors, we partner with companies that are tired of safe ideas, predictable growth and marketing that nobody remembers.
the news.
Tomás Almuna will be the only Chilean representative serving as a jury member at the 2026 LIA Awards in Las Vegas
Chilean creativity will once again be present on one of the most important stages in the global advertising industry. Tomás…
Publimark.cl – The Plan Phenomenon: A Debutant and Award-Winning Agency
Less than a year after its launch, The Plan won a Grand Prix, multiple CREA Awards and a Bronze Effie.
Adlatina – The Plan Wins WOM’s Account in Chile
After a competitive pitch process, The Plan added Chilean telecom company WOM to its growing client roster.
Adlatina – The Plan Chile Adds Dominó to Its Client Portfolio
The agency expanded its portfolio by adding Dominó, one of Chile's most recognized restaurant brands, as a new client.